Gartner Report: Take control of cloud and software costs by uniting SAM and FinOps

Organizations that integrate SAM and FinOps can drive business value and effectively manage cloud costs. "By 2025, 50% of organizations will consolidate SAM and FinOps to deliver portfolio cost management and compliance." - Gartner

The latest Gartner report, "Target Software and Cloud Costs by Uniting Software Asset Management and FinOps," provides insights into managing cloud services and dealing with the increasing spending on hyperscale cloud providers and SaaS (software as a service).

In 2022, analyst firm Canalys reported a 29% surge in total spending on cloud infrastructure services (IaaS), such as Google Cloud, AWS or Azure to 247.1 billion U.S. dollars, up from 191.7 billion U.S. dollars in 2021. Statista estimates the SaaS market to be worth approximately 197 billion U.S. dollars in 2023, projected to reach 232 billion U.S. dollars by 2024 (an 18% increase).

With rising costs of public cloud and SaaS, driven by inflation, enterprises are compelled to optimize their spending after making significant investments in digital transformation over the past years.

Therefore, organizations require dedicated consumption management to mitigate or restrict cost increases prior to renewals. Gartner suggests that unused applications can account for anywhere between 30% to 50%, highlighting the need for cloud consumption management, particularly for budget holders like CIOs and CTOs who must prioritize cost control to minimize immediate impacts.

Today, organizations commonly maintain separate FinOps and SAM teams to manage cloud costs, optimize spending, and foster collaboration with other departments.

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Graphic: Core SAM and core FinOps teams share multiple stakeholders within an organization

SAM and FinOps: Two sides of the same coin

Traditionally, FinOps often develops within technology teams, while SAM has strong ties to IT finance. Both disciplines are crucial for allocating and analyzing costs and enhancing enterprise consumption reporting. Consequently, both have a significant impact on budget use, supporting a reporting line to the CIO.

Despite originating from different eras of technology adoption, FinOps and SAM are “kindred spirits”, their disciplines share common objectives and address similar stakeholders.

They leverage many of the same cost-efficiency principles and capabilities, encompassing consumption, rightsizing, optimization, and mitigation management fundamentals. Both represent coordinated and ongoing efforts to extract value from evolving investments and expenditures.

The true power lies in the integration of SAM and FinOps

Unfortunately, SAM and FinOps teams often operate in separate silos, with limited resources, hindering their potential to maximize the business value of IT portfolios. Gartner highlights that only through close collaboration can IT organizations address the complex demands of modern software and cloud challenges.

In the absence of effective cloud services management, waste becomes unavoidable, with a significant underutilization of applications and environments.

To overcome these obstacles, Software Asset Management offers a solution by providing insights into utilized cloud services and their performance. Designed specifically to support SAM and FinOps teams, as well as Cloud Centers of Excellence (CCoE), Software Asset Management optimizes costs for PaaS, IaaS, SaaS, and IT hybrid environments by offering a comprehensive overview, monitoring consumption, and analyzing cloud licenses and migrations.




Read the Gartner® Report "Target Software and Cloud Costs by Uniting Software Asset Management and FinOps" and learn how to establish an effective cloud management process.

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About Gartner

Gartner, Target Software and Cloud Costs by Uniting Software Asset Management and FinOps, Stephen White, Yoann Bianic, Stewart Buchanan, 6 April 2023.

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